央媒观豫丨暑期开封文旅：古韵今风交织 共谱消费热潮

Core Insights - The article highlights the vibrant cultural and tourism scene in Kaifeng, particularly focusing on the integration of Song Dynasty culture into modern experiences, attracting a significant number of tourists [5][9]. Group 1: Cultural Events and Performances - The "Phoenix Dance in the Sky" performance at the Qingming Riverside Garden has become a captivating highlight of summer nights in Kaifeng, drawing large crowds and creating a magical atmosphere [2]. - The combination of traditional performances and modern interpretations, such as the blending of Song poetry with contemporary street dance, showcases the dynamic cultural exchange happening in the city [9]. Group 2: Traditional Craftsmanship and Experiences - The "Lingjing Pavilion" Hanfu store has gained popularity for its authentic Song Dynasty makeup techniques, with a significant increase in customer interest, particularly from tourists seeking a deeper understanding of Song culture [4][5]. - The store's approach emphasizes not just the aesthetic but also the historical context of the makeup styles, reflecting a shift from mere novelty to a more profound cultural engagement among visitors [5]. Group 3: Hospitality and Immersive Experiences - The "Half-Mu Garden" accommodation area has become a notable attraction, featuring 28 inns and 536 rooms designed to immerse guests in the aesthetics of Song Dynasty life, achieving an average occupancy rate of over 90% during the summer [6]. - The integration of traditional design elements with modern amenities allows visitors to experience the beauty and tranquility of Song culture in a tangible way [6]. Group 4: Economic Impact - In the first quarter of this year, Kaifeng's third industry, driven by cultural tourism, achieved a value-added output of 372.08 billion yuan, marking an 8.1% year-on-year growth and contributing significantly to the city's GDP [9]. - The cultural tourism sector's contribution to economic growth is substantial, accounting for 59.9% of the growth rate, indicating a robust demand for cultural experiences [9].