香飘飘食品股份有限公司2025年半年度业绩预亏公告

Core Viewpoint - The company, Xiangpiaopiao Food Co., Ltd., is expected to report a significant loss in its half-year performance for 2025, with a projected net profit loss of approximately 97.39 million yuan, indicating a worsening financial situation compared to the previous year [2][5]. Group 1: Performance Forecast - The company anticipates a revenue of around 1.035 billion yuan for the first half of 2025, which represents a decrease of approximately 144 million yuan or 12.21% compared to the same period last year [2][4]. - The projected net profit attributable to shareholders is expected to be around -97.39 million yuan, which is an increase in loss of about 67.89 million yuan compared to the same period last year [5]. - The net profit attributable to shareholders after deducting non-recurring gains and losses is expected to be around -111.24 million yuan, reflecting an increase in loss of approximately 68.09 million yuan compared to the previous year [5]. Group 2: Previous Year Comparison - In the first half of 2024, the company reported a revenue of 1.179 billion yuan and a net profit attributable to shareholders of -29.50 million yuan [7]. - The total profit for the same period in 2024 was -49.75 million yuan, and the net profit after deducting non-recurring gains and losses was -43.15 million yuan [7]. Group 3: Reasons for Performance Decline - The decline in performance is attributed to changes in the external consumption environment, consumer habits, and demand, which have negatively impacted the sales of traditional brewing products during the peak season [9]. - The company has proactively reduced channel inventory levels to maintain the interests of distributors and ensure healthy inventory for the upcoming peak season, which has contributed to the overall revenue decline [10]. - Despite a slight revenue increase in the second quarter due to investments in branding, products, and channels, the net profit loss has increased [10].