“可体验”“有趣味”“新潮感” 成都今年引进首店800家以上｜公园城市·幸福成都

Core Viewpoint - Chengdu aims to enhance consumer vitality by creating more engaging, experiential, and trendy consumption scenarios through the optimization of consumption spaces, enrichment of supply, and innovation in consumption models [2] Group 1: Consumption Space and Supply - Chengdu will establish a four-tier system comprising key business circles, commercial streets, characteristic towns, and unique consumption scenarios, focusing on upgrading major commercial areas like Chunxi Road and Jiaozi Park to world-class standards [3] - The city will promote the transformation of cultural and sports landmarks into composite consumption landmarks, integrating commercial consumption with artistic appreciation and sports activities [3] Group 2: Year-Round Consumption Seasons - Chengdu plans to innovate attractive consumption scenarios by incorporating performing arts, sports, and entertainment, as well as creative installations and themed exhibitions to enhance the consumer experience [4] - The city will launch various cultural and tourism products, emphasizing the integration of culture and intangible heritage, while fostering new consumer brands and products under the "Guochao" (national trend) concept [4] Group 3: Economic Initiatives and Events - Chengdu aims to introduce over 800 new stores and host more than 200 high-profile events this year as part of its three-year action plan for the "first launch economy," focusing on original design and product releases [5] - The city will expand the "ticket root economy" alliance to enhance consumer experiences across dining, accommodation, travel, shopping, and entertainment, while also innovating in digital consumption through AI and robotics [5]