上银养老|艺术课堂来到银龄“家门口” 上海银行网点变身“沪剧乐园”

Core Viewpoint - Shanghai Bank is actively responding to community needs by integrating cultural activities, such as the "Husheng" opera training program for seniors, into its services, enhancing the quality of life for the elderly while promoting financial literacy [4][8]. Group 1: Cultural Engagement - The "Husheng" opera training program, led by non-heritage inheritor Xiao Qinfang, concluded successfully with over 30 senior participants showcasing their learning through a performance [1][5]. - The initiative transformed a bank branch into a "Silver Age Paradise," emphasizing the importance of cultural enrichment in elderly care [3]. Group 2: Community Needs and Bank Response - Shanghai Bank identified a gap in cultural education for seniors, realizing that they not only needed financial knowledge but also cultural nourishment [4]. - The bank collaborated with local educational institutions to bring cultural classes closer to the elderly, addressing transportation and accessibility issues [4][8]. Group 3: Program Success and Expansion - The initial class, intended for 20 participants, expanded to over 30 due to high demand, indicating strong community interest in cultural programs [7]. - Participants engaged actively in the classes, often arriving early and taking notes, highlighting the program's impact on their retirement life [7]. Group 4: Financial and Cultural Integration - The program not only enriched the participants' cultural lives but also strengthened the emotional connection between the bank and the community, with seniors also accessing financial services during their visits [8]. - Shanghai Bank plans to further develop educational partnerships and expand its offerings for the elderly, aiming to create a platform for lifelong learning and joyful living [8].