南京银行泰州分行助力地方经济，激活消费新动能

Core Viewpoint - Nanjing Bank Taizhou Branch actively responds to national policies by leveraging financial advantages to stimulate local economic development through unique consumer scenarios and partnerships with quality merchants [1] Group 1: Local Community Engagement - Nanjing Bank Taizhou Branch focuses on local consumer needs by creating distinctive consumption scenarios and collaborating with quality merchants, enhancing consumer experiences and supporting local economic growth [2] - The bank has established a strategic partnership with the well-known local fruit chain "Xiao Jiang Ge," allowing it to launch a special section in Nanjing Bank's online mall, offering new customers benefits such as free fruit purchases and exclusive discounts [2] - A novel consumption model combining bank branches with convenience stores has been introduced, significantly increasing the penetration of consumer finance [2] Group 2: Automotive Consumption Support - The bank promotes automotive consumption growth by aligning with national and local subsidy policies, lowering loan thresholds, and enhancing loan limits [3] - Since the second quarter of this year, the bank has introduced various promotional policies, including zero down payment and no collateral, attracting numerous consumers [3] - In the first half of 2025, the bank provided automotive consumption credit support exceeding 150 million yuan to 1,174 customers [3] Group 3: Consumer Confidence Boost - Nanjing Bank Taizhou Branch has increased subsidies for online and offline consumption scenarios, launching various promotional activities during key shopping events [4] - The bank has partnered with platforms like JD.com, Alipay, Suning, and Douyin to offer substantial discounts, with the highest discount reaching 400 yuan [4] - The bank has also issued cash installment vouchers and significantly reduced credit card installment fees to enhance consumer confidence [4] Group 4: Future Outlook - Nanjing Bank Taizhou Branch plans to continue expanding local distinctive consumption scenarios and optimizing financial service ecosystems [5] - The bank aims to collaborate with more quality merchants to set a new benchmark for local consumption scenarios, providing superior and convenient financial services and consumer experiences [5]