北京市市场监管局公布5起教育培训违法广告典型案例

Core Viewpoint - The Beijing Municipal Market Supervision Administration will conduct an advertising market order rectification campaign in 2025, focusing on increasing efforts to combat false and illegal advertisements, particularly in the education and training sector [1] Group 1: Regulatory Actions - Beijing Yuan Dian Pei You Technology Co., Ltd. was fined for publishing false advertisements claiming "top 10 in grade" and for operating without educational permits [2] - Beijing Ying Yong Hu Lian Technology Co., Ltd. was penalized for misleading advertisements about its teaching staff and educational guarantees [3] - Dongfang Yiyuan (Beijing) Cultural Communication Co., Ltd. faced fines for making guaranteed promises regarding educational outcomes in its advertisements [4] - Beijing Da Bin Education Technology Co., Ltd. was fined for using testimonials from beneficiaries in its advertising, which is against regulations [5] - Beijing Ming Yu Xue Hang Education Technology Co., Ltd. was penalized for making absolute claims about educational outcomes and pricing in its advertisements [6] Group 2: Compliance Guidelines - The Advertising Law of the People's Republic of China prohibits any guarantees regarding educational outcomes or the involvement of examination institutions in training advertisements [7][8] - Consumers are advised to verify the qualifications and quality of educational institutions before enrolling, and to be cautious of misleading marketing claims [8]