Group 1 - BMW announced a partnership with Chinese tech company Momenta to develop a new generation of intelligent driving assistance solutions tailored for the Chinese market [1] - The collaboration will leverage AI models to address unique travel scenarios and user needs in China, providing comprehensive scene coverage and point-to-point navigation assistance [1] - The intelligent driving assistance system will first be integrated into domestically produced BMW models [1] Group 2 - Momenta is a leading domestic supplier of intelligent driving assistance solutions, with strategic partnerships with major automakers like Mercedes-Benz, Audi, and Toyota [2] - In the urban NOA (Navigate on Autopilot) supply chain market, Momenta holds a 60% market share from January 2023 to October 2024, while Huawei's HI model accounts for nearly 30% [2] - Luxury brands like BMW, Mercedes-Benz, and Audi (BBA) are facing challenges in the Chinese market, as local brands like AITO and Li Auto are rapidly gaining market share in the premium segment due to their intelligent features [2] Group 3 - Foreign automakers have generally relied on European logic for their vehicle systems in China, leading to outdated navigation experiences [3] - In response to the cooling electric vehicle market, foreign companies are beginning to collaborate with local firms to enhance their vehicle systems and map services [3] - The rapid development of local suppliers in chips, software algorithms, and intelligent cockpits has prompted foreign automakers to deepen partnerships with local intelligent driving assistance providers to remain competitive in China [3]
宝马牵手Momenta，BBA全面拥抱中国智驾企业