Group 1 - The core idea of the news is the release of a short drama by SF Express focusing on the delivery riders, showcasing their experiences and challenges in a narrative format [1][2] - The short drama features a rider named Song Da who gains superpowers after an act of bravery, leading to a deeper investigation into hidden truths within his daily delivery routine [1] - The drama is filmed in familiar settings for riders, such as city streets and residential areas, allowing for a natural presentation of their daily activities [1] Group 2 - SF Express is the first platform in China to employ full-time delivery riders and has introduced a "Rider Grievance Care" initiative, including a special fund of 5 million yuan established in July 2024 to support riders facing difficulties [2] - Prior to the short drama, SF Express launched a series of videos aimed at addressing and soothing the emotional challenges faced by riders during deliveries [2] - The short drama serves as a platform for riders to express themselves and conveys the message that being a rider can lead to extraordinary possibilities, aligning with the company's values [2]
顺丰同城打造国内首部骑手主题短剧