“啤酒+文旅” 打造夏季消费新活力

Group 1 - The event "Qingdao International Beer Festival: Dreaming of the Ancient City of Tai'erzhuang" will take place from July 25 to August 23, lasting 30 days, aimed at boosting the cultural tourism market and summer economy [1] - The festival will feature immersive experiences including beer tasting, gourmet food, and exciting performances, designed to ignite summer consumption [1][6] - The event will include over 80 performances, with a variety of entertainment such as electronic music, close-up magic, street dance, ballroom dance, and cross-talk, ensuring continuous entertainment throughout the festival [6] Group 2 - Three sub-venues will be set up, integrating fashion trends with local culture, creating a large-scale, diverse, and market-oriented event [6] - The event will also include various amusement facilities like colorful slides and bumper cars, providing a comprehensive sensory experience [6] - The local government aims to transform the event's "flow" into lasting cultural tourism consumption, establishing Tai'erzhuang as a high-quality tourist destination [6]