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楼市利好还在持续发力!
Sou Hu Cai Jing·2025-07-15 16:21

Core Viewpoint - The real estate market is experiencing a significant policy response aimed at stabilizing expectations, activating demand, optimizing supply, and mitigating risks following a brief period of volatility [1][3]. Policy Measures - The State Council's meeting on June 13, 2024, emphasized a multi-faceted approach to stabilize the market, which includes loosening housing finance policies and implementing fiscal incentives [3]. - Local governments are actively rolling out supportive measures, including adjustments to housing provident fund policies and direct financial incentives to stimulate market recovery [4][5]. Housing Provident Fund Adjustments - The central bank lowered the housing provident fund loan interest rate by 0.25 percentage points on May 18, 2024, setting the stage for local adjustments [4]. - Key cities like Qingdao have raised the maximum provident fund loan limit to 1.7 million yuan, enhancing residents' borrowing capacity by increasing the repayment ability coefficient from 30% to 40% [4]. - Hunan's new policy raised the maximum loan limit to 1.04 million yuan and significantly relaxed application conditions, enhancing inclusivity [5]. Purchase Subsidies - Local governments are introducing various purchase subsidy measures, such as a 200,000 yuan subsidy for multi-child families in Quzhou, Zhejiang, which is equivalent to approximately 20 square meters of local housing prices [6]. - Hunan's "purchase subsidy tax" policy aims to reduce transaction costs, with numerous cities implementing diverse housing assistance programs since 2024 [7]. Policy Continuity and Stability - Some cities are extending the validity of existing supportive policies to maintain market confidence, such as Wuhan's extension of core real estate support policies until December 31, 2025 [8]. - Guangzhou's proposed "commercial to public" loan policy allows homeowners with commercial loans for over five years to switch to provident fund loans, providing relief for existing mortgage holders [8]. Overall Market Strategy - The combination of optimized provident fund policies and increased fiscal subsidies forms the core strategy for the current real estate market [9]. - Policymakers are focusing on managing expectations and mitigating risks through a combination of fiscal benefits and financial easing, demonstrating a clear commitment to supporting the market [10]. - The ongoing policy measures are expected to create a turning point for the market, as evidenced by the significant purchasing power released through the increased loan limits and substantial subsidies [10][12].