Core Insights - The trending topic on Weibo, "Ice Cream Assassin is Really Cool," highlights the financial troubles of Zhong Xue Gao Food (Shanghai) Co., Ltd, which has recently filed for bankruptcy review [1] - The company is unable to pay its due debts and lacks sufficient assets to cover all liabilities, leading to a court-ordered bankruptcy examination [1] - The once-popular ice cream brand is now rarely seen in stores, with reports indicating that many supermarkets have not stocked Zhong Xue Gao products this year [1] Company Performance - Online sales for Zhong Xue Gao are limited, with only three flavors available on its Taobao flagship store, and a total of five product links [2] - The best-selling product is a combination pack of three flavors, which has sold over 2,000 units, but recent customer engagement is low, with only 11 reviews in the past month [2] - The store's appearance is very basic, lacking the previous promotional efforts, indicating a decline in brand presence [2] Market Reaction - Supermarket staff report that they have not received any shipments of Zhong Xue Gao products this year, reflecting a significant drop in market availability [1] - Despite the bankruptcy rumors, the customer service team claims the company is facing operational difficulties but has not officially closed down [2]
“雪糕刺客”钟薛高被申请破产，客服最新回应：经营困难但没倒闭
3 6 Ke·2025-07-16 07:19