Lucky Film Co.,Ltd.(SH:600135) Xin Hua She·2025-07-17 10:20Core Viewpoint - The return of Lucky Color Film, specifically the C200 model, marks a significant revival of a classic product that resonates with the nostalgia of several generations in China, driven by the demand from the "Z generation" for film photography experiences [1][3]. Group 1: Product Launch - Lucky Color Film has officially launched the C200 color film after a 13-year hiatus, with a price of 52 yuan per roll and a promotional offer of two rolls for 99 yuan [1]. - The C200 film features a classic red box and white label design, aimed at being an economical entry-level product for consumers [1]. Group 2: Market Context - The revival of film photography aligns with the current consumer trend towards differentiated expression and the "blind box" creative experience [1]. - Lucky Film was once a pioneer in the domestic color film market, competing with international giants like Kodak and Fuji, but ceased production in 2012 due to market shrinkage and reliance on imported chemicals [3]. Group 3: Technological Advancements - The new C200 film represents a technological breakthrough achieved through 18 months of collaboration with universities, focusing on domestic sourcing of chemical materials and advancements in key technologies such as nano-coating and environmentally friendly development [3]. Group 4: Business Transformation - Lucky Film has transitioned into new material fields, including green printing materials and digital medical materials, indicating a strategic shift in its business model [5]. - The company has also introduced disposable and reusable cameras alongside the film, with plans to expand into mid-to-high-end product lines based on market feedback [5].