战略性拓展海外市场 东方雨虹全资子公司拟收购智利建材零售商100%股权

Core Viewpoint - The company, Dongfang Yuhong, is strategically expanding its international presence by acquiring 100% of Chilean company Construmart S.A. for approximately $123 million, aiming to enhance its overseas retail channels in the building materials sector [1][2]. Group 1: Acquisition Details - The acquisition will be funded through the company's own resources and is not expected to significantly impact its financial status or operational results [1]. - Construmart, established in 1986, operates around 31 building materials supermarkets in Chile and is recognized as a leading player in the local retail market [1]. Group 2: Strategic Objectives - The investment aligns with the company's ongoing channel transformation and overseas development strategy, positioning international business as a new growth curve for sustainable development [2]. - Construmart's strong brand, sales, and distribution capabilities are expected to synergize with the company's existing strengths in brand management, supply chain, and marketing [2]. Group 3: Future Plans - The company plans to leverage Construmart's local market strengths to expand its footprint in Chile and Latin America, enhancing its overseas business development [3]. - Future operations will focus on integrating supply chain advantages from China and improving market competitiveness through a combination of online and offline strategies [3]. - The company has reported positive growth in overseas business, with expectations for continued strong performance in 2025 [3].