美国6月零售销售环比增长0.6%超预期，扭转此前两月跌势

Core Viewpoint - Despite the impact of Trump's tariff policies, U.S. consumers continue to spend actively, with June retail sales showing a surprising rebound, alleviating concerns about consumer spending tightening [1][3]. Group 1: Retail Sales Performance - U.S. retail sales in June increased by 0.6% month-over-month, surpassing expectations of 0.1% and reversing a decline of 0.9% in the previous month [4]. - Excluding automobiles, retail sales rose by 0.5%, against an expected increase of 0.3% and a prior decrease of 0.2% [4]. - Retail sales excluding automobiles and gasoline also saw a 0.6% increase, exceeding the anticipated 0.3% [4]. Group 2: Consumer Spending Insights - In June, 10 out of 13 major retail categories experienced growth, with automotive sales rebounding after two months of decline, indicating strong consumer spending on key goods [3][6]. - The "control group" retail sales, which directly contribute to GDP calculations, also rose by 0.5% month-over-month, leading to a year-over-year growth of 4.0%, further confirming the resilience of consumer spending [6]. Group 3: Economic Context - The strong retail sales data contrasts with previous "soft data" surveys that reflected pessimistic sentiment, suggesting that actual consumer spending behavior is more positive and robust than perceived [7]. - Adjusting for inflation, the estimated "real" retail sales have shown year-over-year growth for nine consecutive months, indicating that U.S. consumers' purchasing power remains on an upward trend despite rising prices [11].