近三年业绩低迷 防水龙头东方雨虹拓展业务边界：深耕上游产业链与加码海外零售

Core Viewpoint - Oriental Yuhong is actively expanding its business ecosystem by acquiring upstream raw material resources and entering overseas markets, aiming to diversify its operations beyond its core waterproofing business [1][2]. Group 1: Upstream Industry Chain Development - The decline in Oriental Yuhong's performance reflects the overall challenges faced by the construction industry, particularly the shrinking demand for waterproof materials since 2021 due to issues in the real estate market [2]. - The company plans to invest 1 billion yuan in a new materials industrial park in Jiangxi, which will include mining, white cement, special mortar, and building coatings [2]. - The acquisition of mining rights for marble in Jiangxi will enable the company to secure a stable supply of raw materials and enter new markets such as marble slabs and calcium carbonate fine powders [2][3]. Group 2: Strategic Significance - The new industrial park is seen as a core driver for expanding the industrial segment, which is expected to become a new growth engine for the company, improving cash flow and operational quality [3]. - By controlling key raw material supplies, the company aims to reduce price volatility risks and optimize its cost structure, enhancing its competitive edge in the industry [3]. Group 3: International Retail Expansion - Oriental Yuhong is pursuing international expansion through the acquisition of a 100% stake in Chilean building materials retailer Construmart for approximately 1.23 billion USD (about 880 million yuan) [4][5]. - Construmart, established in 1986, operates around 31 stores in Chile and is projected to generate approximately 2.093 billion yuan in revenue in 2024 [4]. - The acquisition is intended to leverage the company's supply chain and cost management advantages while benefiting from Construmart's established brand and distribution network in Chile [5]. Group 4: Ongoing International Strategy - The company has also completed a share cooperation project with Hong Kong building materials retailers to further its international strategy and expand overseas market presence [6].