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88元三菜一汤,年轻人开始整顿“上门做饭”
3 6 Ke·2025-07-18 02:56

Core Insights - The rise of young individuals offering home cooking services is creating new job opportunities, transforming cooking into a profession rather than a mere household task [1][5][9] - The demand for home cooking services is expanding beyond individual households to include corporate events, indicating a growing market [4][9] Group 1: Market Dynamics - Young cooks are earning substantial incomes, with some reporting monthly earnings between 8,000 to 20,000 yuan, which can exceed traditional white-collar jobs [1][9] - The service pricing starts at 88 yuan per meal, with costs increasing based on the number of dishes, making it a cost-effective alternative to takeout for many young people [2][6] - The "lazy economy" in China is projected to exceed 13 trillion yuan by 2026, highlighting the rapid growth potential of convenience-based services [6] Group 2: Service Evolution - The role of young individuals is shifting from being mere consumers to active providers of cooking services, utilizing social media for client engagement [9] - The industry is evolving to emphasize personalized service and overall experience, moving away from traditional functional roles to cater to specific dietary needs and preferences [11][12] - The entry of young people into this sector is not just for income but also aims to modernize and enhance the service experience, making it more appealing to their demographic [11][12] Group 3: Challenges and Growth Potential - Despite its appeal, the home cooking service industry faces challenges such as misunderstandings about the nature of the work and operational difficulties related to client preferences [12] - The industry is still in its growth phase, with unclear professional boundaries and a lack of standardized practices, but it is gradually evolving into a more structured service business [12]