“飞书认证”成招聘新门槛？企业数字化催生人才要求变化

Core Insights - The demand for digital skills, particularly proficiency in collaborative tools like Feishu, is becoming a new hiring criterion for companies in the digital transformation era [1][6][7] - Over 200 companies have listed "Feishu Efficiency Certification" as a preferred qualification for over 1,000 job positions [1] - The trend reflects a shift in employee expectations, with candidates increasingly prioritizing companies that utilize digital tools effectively [6][7] Group 1: Digital Skills in Hiring - Companies are increasingly requiring candidates to have skills in using collaborative software, with Feishu being a prominent example [1][6] - Recent job postings from companies like Cha Ba Dao and Xpeng Motors explicitly mention the need for "Feishu Efficiency Certification" [1] - The rise of digital skills as a hiring criterion indicates a significant change in the job market landscape [6] Group 2: Impact of Digital Transformation - The digital transformation process is complex and requires collaboration across various departments within companies [7] - Companies are investing heavily in digital tools, with Feishu hosting 552 competitions and certifying over 42,832 "Feishu Efficiency Pioneers" in the past two years [6] - The case of Cha Ba Dao illustrates how companies can enhance digital capabilities through collaboration with franchisees [6] Group 3: Employee Perspectives - Employees are also adapting to this trend, with some making proficiency in tools like Feishu a condition for job selection [6] - The experience of a former employee highlights how digital skills can lead to career advancement opportunities [6] - The dual selection process between companies and talent is becoming more pronounced in the AI era [7]