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Aurora Mobile's JPush Empowers Beijing Hyundai Auto Finance to Build an Efficient and Secure Mobile Financial Service Platform
AuroraAurora(US:JG) Globenewswireยท2025-07-18 10:00

Core Viewpoint - Aurora Mobile Limited has partnered with Beijing Hyundai Auto Finance Co., Ltd. to enhance the latter's customer engagement and communication through its push notification solution, JPush, amidst the ongoing digital transformation in the financial sector [1][2]. Group 1: Partnership and Technology Integration - The partnership aims to empower BHAF with efficient message delivery and secure communication services through JPush [1]. - BHAF is developing a mobile financial service system that integrates core functions such as financial services, customer support, risk management, and internal operations [2]. - JPush supports various operating systems and messaging channels, ensuring timely and stable delivery of critical messages to BHAF's customers and employees [3]. Group 2: Message Delivery and Security - JPush has established high-reliability, high-concurrency message delivery channels to ensure instant delivery of time-sensitive financial messages [4]. - The solution offers precision targeting through customized labeling and aliases, enhancing information delivery efficiency while complying with stringent regulatory requirements [5]. - JPush has passed security evaluations and employs strict data encryption, providing dual-layer protection for customer privacy and business data [5]. Group 3: Operational Efficiency and Customer Experience - The integration of JPush with BHAF's mobile platform has accelerated internal approval processes and improved collaboration efficiency [6]. - Customers benefit from greater transparency in loan processing and timely repayment reminders, enhancing their overall service experience [6]. - The partnership is expected to optimize operations, lower service costs, and foster business model innovation while improving customer satisfaction [6]. Group 4: Future Outlook - Aurora Mobile plans to deepen its strategic partnership with BHAF, exploring advanced digital applications such as intelligent risk control and precision marketing [7]. - These initiatives aim to strengthen BHAF's digital foundation and support its high-quality business growth [7].