Zeta (ZETA) Moves 6.2% Higher: Will This Strength Last?

Company Overview - Zeta Global Holdings (ZETA) shares increased by 6.2% to $15.9 in the last trading session, with a notable trading volume and an 18.9% gain over the past four weeks, driven by renewed investor interest in AI marketing technology [1] - The company is expected to report quarterly earnings of $0.15 per share, reflecting a year-over-year increase of 15.4%, with revenues projected at $296.38 million, a 30.1% rise from the previous year [2] Earnings and Stock Performance - The consensus EPS estimate for Zeta has remained stable over the last 30 days, indicating that stock price movements typically do not sustain without trends in earnings estimate revisions [3] - Zeta currently holds a Zacks Rank of 3 (Hold), indicating a neutral outlook compared to other stocks in the technology services industry [4] Industry Comparison - Zeta belongs to the Zacks Technology Services industry, where TTEC Holdings (TTEC) has seen a decline of 0.6% to $4.97, with a negative return of 4.6% over the past month [4] - TTEC's consensus EPS estimate has decreased by 6.6% over the past month to $0.24, which still represents a significant year-over-year increase of 71.4% [5]