Group 1 - The "old-for-new" policy has generated over 2.9 trillion yuan in sales, significantly enhancing the quality of life for millions of families, particularly in first-tier cities like Shanghai [1] - The combination of national subsidies and instant retail has effectively delivered policy benefits to consumers, bridging the gap between online discounts and offline store sales [1] Group 2 - The "national subsidy + flash purchase" model has led to a more than threefold increase in sales of mobile phones and computers in physical stores, with specific brands like Huawei and Samsung seeing sales growth exceeding three times [2] - The sales of air conditioners have also surged, with a nearly ninefold increase in transaction volume since June, driven by the "half-day delivery and installation" service [4] Group 3 - The integration of "flash purchase" and national subsidies is a key factor in sustaining consumer vitality under the national subsidy policy, with instant retail platforms serving as ideal channels for boosting offline consumption [5] - Experts suggest that leveraging the unique advantages of instant retail can enhance the effectiveness of government subsidy funds in supporting physical stores and driving consumption growth [5]
“以旧换新”带动消费2.9万亿元!申城3C消费迎爆发式增长,手机电脑门店销量增长超3倍
Sou Hu Cai Jing·2025-07-19 08:54