Core Insights - Rock singer Wang Feng has launched an online music course titled "Wang Feng Teaches You Music," developed with a team of nearly 100 people over three months [1] - The course is available for sale on Douyin through a store named "Future Music Academy," priced at 299 yuan, and includes 30 pre-recorded lessons and 3 live sessions with professional music teachers [4][7] - The course is designed for beginners and offers opportunities for advanced learning and participation in Wang Feng's offline events for outstanding students [7] Sales Performance - As of July 19, the course has sold a total of 718 sets, indicating relatively low sales performance [10] - On July 5, during a live stream, over 5,600 sets were sold, generating nearly 1.6 million yuan in sales for that day alone [12] - The sales strategy relies heavily on live streaming to attract customers, which is typical for course sales compared to other retail categories [12]
汪峰跨界卖课,299元音乐课售出718套被指销量惨淡
2 1 Shi Ji Jing Ji Bao Dao·2025-07-19 15:34