上半年海南机场口岸跨境电商出海热

Core Insights - The "9610" customs code has become a key driver for cross-border e-commerce exports at Haikou Meilan International Airport, with export value reaching 734 million yuan in the first half of the year, a 46% year-on-year increase [1] - The "9610" model, known as the "consolidation model," addresses the challenges of small, frequent B2C orders in cross-border e-commerce, allowing for more efficient logistics and reduced costs [1] - The expansion of international cargo capacity at Meilan Airport, including the launch of three international cargo routes, has enhanced the reliability of cross-border transportation [2] Industry Developments - The establishment of the cross-border e-commerce comprehensive pilot zone has been expanded from Haikou to the entire Hainan Island, presenting new growth opportunities for the industry [2] - Customs procedures have been streamlined for eligible cross-border e-commerce retail goods, significantly reducing the complexity of export customs clearance [2] - Haikou Customs is committed to improving the business environment and service measures to support local enterprises in expanding their international market presence [2]