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风味探寻:2025年美国食品饮料行业最具颠覆性趋势研究报告(英文版)-T
Sou Hu Cai Jing·2025-07-20 12:53

Core Insights - The report "Flavor Chase: Disruptive Trends in the U.S. Food and Beverage Industry by 2025" highlights several transformative trends expected to shape the industry, focusing on unique ingredients, sustainability, personalized nutrition, and the influence of Gen Z on food preferences [1] Group 1: Ingredient Trends - Middle Eastern ingredients like Hawaij and black lime are gaining traction due to their unique flavors and health benefits, with consumer interest in authentic spices growing by 26% over the past year [28] - Hawaij is emerging as a versatile spice, comparable to pumpkin spice, with significant interest in its functional health claims, particularly in coffee [33][37] - Black lime is becoming popular for its tangy flavor and health benefits, showing a 42% increase in usage for health needs over the last year [54][56] Group 2: Sustainability and Consumer Awareness - Carbon labeling is becoming a trend as consumers demand transparency regarding the environmental impact of food products [1] - The wine industry is integrating soil health and terroir concepts to enhance the tasting experience while emphasizing sustainability [1] Group 3: Personalized Nutrition - There is a notable increase in discussions around hormone-regulating foods, with a 150% growth in related topics, driven by the health demands associated with GLP-1 medications [1] - Brands are responding to the rising demand for personalized nutrition solutions to help consumers maintain health outcomes [1] Group 4: Cultural Influences and New Flavors - Gen Z is driving the popularity of Filipino cuisine and Asian street snacks, with Filipino coffee being favored for its variety and affordability [1] - Asian street snacks are becoming a preferred choice for office lunches due to their convenience and taste [1] Group 5: Hydration and Health - Nighttime hydration drinks are emerging, combining sleep and health benefits, with ingredients like tart cherry juice gaining attention [1] - Celtic salt is noted for its hydrating properties, leading to a 233% increase in related discussions [1] Group 6: Technology and Innovation - Artificial intelligence is widely applied in the food and beverage industry for personalized recommendations, waste reduction, and trend forecasting, helping brands meet consumer needs more effectively [1]