重点监测平台 上半年网络服务消费增长14.6%

Group 1 - The core viewpoint highlights the significant growth in online retail sales in China, with a year-on-year increase of 8.5% in the first half of the year, driven by quality goods, trade-in programs, and online service consumption [1] - Key monitored platforms saw digital products, 15 categories of state-subsidized home appliances, and online service consumption grow by 9.9%, 12.7%, and 14.6% respectively [1] - The implementation of consumption expansion policies in the e-commerce sector has shown effectiveness, with over 33 billion yuan in sales from foreign trade zones since April [1] Group 2 - The "Silk Road E-commerce" initiative has expanded to 36 partner countries, signing e-commerce cooperation agreements with Kenya, Bangladesh, and Egypt [2] - The initiative has conducted nearly 20 activities to deepen cooperation with partner countries, attracting representatives from over 60 countries to industry matchmaking events in regions like Shandong and Hunan [2] - The contribution of online retail sales of physical goods to total retail sales of consumer goods reached 29.6%, indicating a strong digital commerce growth [2]