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湖南积极探索“文化+科技”深度融合 这个“加法” 何以产生“乘法”效应(文化中国行)
Ren Min Ri Bao·2025-07-21 22:10

Core Insights - The integration of culture and technology is creating new cultural industries and enhancing economic development in Hunan, with significant advancements in digital cultural heritage and virtual production technologies [1][2][3]. Group 1: Cultural and Technological Innovations - The "Shanhai" digital cultural heritage platform has digitized over 30,000 artifacts within 10 months, attracting over 30 million users [1]. - The virtual music program "Singer 2025" incorporates AR technology, allowing online audiences to participate in real-time [1]. - The use of algorithms by Hunan Mango Smart Art Technology has improved digital artifact collection efficiency while reducing costs by 80% [2]. Group 2: New Business Models and Revenue Growth - The audio-visual industry in Hunan is projected to exceed 282.76 billion yuan in revenue by 2024, marking a 9.7% year-on-year growth [3]. - The virtual production short drama "Qiliao Life" achieved over 500 million views with a production time of only 14 days [2]. Group 3: Cultural Heritage and Community Engagement - The restoration of ancient stone inscriptions using AI technology has enhanced cultural appreciation, with a digital experience center set to open in December 2024 [4]. - Traditional performances are being modernized to attract younger audiences, exemplified by the adaptation of the traditional flower drum opera [4]. Group 4: Supportive Ecosystem and Infrastructure - The "Jin Furong" fund, with a total scale of 300 billion yuan, includes a dedicated sub-fund for cultural and technological integration [7]. - The establishment of the Ma Lan Mountain video cultural creation park has attracted numerous high-tech enterprises and cultural companies, fostering a collaborative environment [6][7].