Group 1 - The takeaway food market has rapidly expanded, with daily order volume increasing from 100 million to 250 million [1] - In July, night orders in 127 cities on Taobao saw a month-on-month growth of over 100%, driven by the "Su Chao" trend in Jiangsu province [1] - Over 640,000 stores nationwide experienced a month-on-month growth of over 100% in night orders [1] Group 2 - The demand for labor in the restaurant industry has surged, with tens of thousands of new jobs created since the launch of Taobao Flash Sale in May [4] - For example, the local snack shop "Jiming Soup Bun" in Nanjing saw daily orders triple, leading to an increase in staff from seven to nine per store [4] - The tea brand "Li Shan Shan Tea" reported over 200% growth in orders since launching on Taobao Flash Sale, necessitating a 50%-100% increase in staff [5] Group 3 - The introduction of platform consumption vouchers has stimulated consumption growth, creating a more vibrant environment for businesses [9] - The external delivery market is expected to create approximately 1.5 million jobs for delivery riders, with the growth impacting the entire supply chain [9] - Economists suggest that boosting service consumption can lead to more opportunities for small businesses and employment, creating a positive feedback loop [9]
良性竞争激活新兴市场:餐饮商家人手翻倍,门店数加速扩张