本周跨境大事盘点：各大跨境电商平台政策改动

Group 1 - Lazada has launched the "Lazada 2025 Mid-Year Promotion Calendar" to integrate hot sales nodes and promotional plans for cross-border merchants in five Southeast Asian markets: the Philippines, Thailand, Malaysia, Singapore, and Vietnam [1] - eBay will implement a new direct shipping service standard starting July 21, 2025, requiring sellers from China and Hong Kong to use compliant logistics solutions like SpeedPAK for shipments to eight countries, including the US, UK, and Germany [3][4] - Lazada Vietnam has updated its OVL penalty policy for high cancellation rate stores, effective July 23, 2025, aiming to enhance service quality and customer experience [5] Group 2 - Temu's global monthly active users reached 417 million by Q2 2025, a 68% year-on-year increase, with Latin America showing a remarkable growth rate of 122% [6] - Amazon will adjust its "Prime Delivery Option" qualification standards, lowering the on-time delivery rate requirement from 97% to 92% starting July 31, 2025 [8] - Meituan's Latin American e-commerce website has officially launched to empower Chinese sellers in the region [9] Group 3 - Shopee Thailand has postponed the implementation of its "Inspect Before Payment" policy, which allows cash-on-delivery customers to inspect items before accepting them [12] - Temu has upgraded its seller qualification review mechanism, introducing joint liability penalties for shared qualifications among sellers [14] - Temu plans to have 50% of orders fulfilled by local merchants in the UK by the end of 2025, supporting local entrepreneurs and small businesses [15] Group 4 - The number of Chinese sellers on Wildberries has doubled from 2,500 to approximately 6,000, reflecting significant growth as the Russian e-commerce market becomes a viable option for Chinese sellers [18]