众信旅游差异化发展显成效

Core Insights - The inbound tourism market in China is recovering positively, with measures such as extending visa-free transit stay to 240 hours starting from the end of 2024, enhancing the attractiveness of the Chinese tourism market [3][4] Company Developments - Zhongxin Tourism Group has developed the first Muslim inbound tourism product tailored for "Belt and Road" countries, featuring eight routes that highlight major Chinese cultural landmarks [4] - The company has also launched a "U-young" series targeting individuals under 45, which has gained popularity due to its flexible schedule and focus on local cultural experiences [4] - In 2024, Zhongxin Tourism will upgrade its digital tourism industry chain and introduce offline tourism products, including a VR immersive exhibition themed on Antarctic research, which has already attracted over 20,000 visitors [5][6] Market Trends - The inbound tourism market is seeing a rise in demand for differentiated products, with Zhongxin Tourism focusing on cultural and business travel services [4] - The success of the Antarctic-themed exhibition has provided positive feedback and potential for further development in the digital tourism sector [5][6]