被留置两月后辞任总经理，前家居首富车建兴“跌落神坛”

Core Viewpoint - The resignation of the founder and CEO of Meikailong, Che Jianxing, due to personal reasons, has raised concerns in the industry, especially following his recent investigation by the Yunnan Provincial Supervisory Committee. The company is undergoing significant management changes amid declining performance, prompting questions about its future recovery strategies [2][12][15]. Management Changes - On July 18, Meikailong announced that Che Jianxing resigned as CEO but will remain an executive director. The position will be taken over by current executive director and vice president Shi Yaofeng [3][5]. - Alongside Che Jianxing, Li Jianhong also resigned from his non-executive director position for personal reasons [4]. - Shi Yaofeng, who joined Meikailong in August 2023, has a background in management from various companies, indicating a potential shift in leadership style [6][7]. Performance Challenges - Meikailong's financial performance has been under pressure, with a reported revenue of 11.515 billion yuan in 2023, a year-on-year decline of 18.55%, marking the second consecutive year of revenue drop [14]. - The company experienced a net loss of 2.216 billion yuan in 2023, the first annual loss since its listing in 2015, and further losses were reported in 2024 with revenue dropping to 7.821 billion yuan, a 32.08% decrease [15][16]. - The decline in revenue is attributed to various factors, including fluctuations in the industry, reduced rental rates, and a decrease in project numbers [16]. Strategic Outlook - Meikailong is actively seeking transformation through initiatives such as online and offline marketing upgrades and entering new business areas like electric vehicle sales. However, these new ventures are still in their infancy and may not offset the losses from core operations in the short term [16]. - The frequent management changes could pose challenges to strategic continuity but may also introduce new management ideas that could revitalize the company's growth potential [17].