Here's What Key Metrics Tell Us About Alphabet (GOOGL) Q2 Earnings

Core Insights - Alphabet (GOOGL) reported $81.72 billion in revenue for Q2 2025, a year-over-year increase of 14.5% and a surprise of +2.82% over the Zacks Consensus Estimate of $79.48 billion [1] - The EPS for the quarter was $5.12, significantly higher than the $1.89 reported a year ago, resulting in an EPS surprise of +138.14% compared to the consensus estimate of $2.15 [1] Financial Performance Metrics - Total Traffic Acquisition Costs (TAC) were $14.71 billion, exceeding the average estimate of $14.1 billion [4] - Headcount increased to 187,103, surpassing the estimated 185,578 [4] - Revenue from EMEA was $28.26 billion, above the average estimate of $27.56 billion, reflecting a +14.5% year-over-year change [4] - Revenue from the United States reached $46.06 billion, compared to the average estimate of $45.12 billion, marking an +11.8% year-over-year increase [4] - Revenue from Other Americas was $5.74 billion, exceeding the average estimate of $5.5 billion, with a +16.1% year-over-year change [4] - Revenue from APAC was $16.48 billion, surpassing the estimated $15.55 billion, representing a +19.2% year-over-year increase [4] - Revenue from Google properties was $63.99 billion, above the average estimate of $62.12 billion, reflecting a +11.9% year-over-year change [4] - Google Cloud revenue was $13.62 billion, exceeding the estimate of $13.07 billion, with a +31.7% year-over-year increase [4] - YouTube ads generated $9.8 billion, surpassing the estimate of $9.52 billion, marking a +13.1% year-over-year change [4] - Google advertising revenue totaled $71.34 billion, exceeding the average estimate of $69.26 billion, reflecting a +10.4% year-over-year increase [4] - Revenue from Google Search & other was $54.19 billion, above the average estimate of $52.59 billion, representing a +11.7% year-over-year change [4] - Revenue from Google Network was $7.35 billion, slightly above the average estimate of $7.15 billion, but showing a year-over-year decline of -1.2% [4] Stock Performance - Alphabet's shares returned +14.7% over the past month, outperforming the Zacks S&P 500 composite's +5.9% change [3] - The stock currently holds a Zacks Rank 3 (Hold), indicating potential performance in line with the broader market in the near term [3]