Core Viewpoint - Tesla's financial performance in the first half of 2025 shows significant declines in revenue and net profit, prompting CEO Elon Musk to implement strategies to boost sales and market confidence amid increasing competition in the electric vehicle sector [1][5][32]. Financial Performance - Tesla's total revenue for the first half of 2025 was $41.8 billion (approximately ¥299.5 billion), down 11% from $46.8 billion (approximately ¥335.1 billion) in the same period last year [1]. - The automotive business revenue was $30.6 billion (approximately ¥219.3 billion), reflecting an 18% decrease year-over-year [1]. - Net profit for the first half of 2025 dropped by 30%, amounting to $2.327 billion (approximately ¥16.7 billion), compared to $3.348 billion (approximately ¥24 billion) in the previous year [1]. - Free cash flow was reported at only $100 million (approximately ¥700 million) [1]. Production and Delivery - In the first half of 2025, Tesla produced 772,900 vehicles, a decrease of 8% year-over-year, and delivered 720,800 vehicles, down 13.2% [3][33]. - In Q2 2025, Tesla delivered 384,122 vehicles, a 13% decline compared to Q2 2024 [7][34]. Market Strategies - Musk indicated that Tesla is in an "unusual transition period" due to the loss of electric vehicle sales incentives in the U.S., which may lead to several challenging quarters ahead [5]. - The company has begun production of more affordable models in its U.S. factories, with plans for mass production in the second half of 2025 [11][43]. - Tesla's "services and other" revenue increased by 17%, from $2.61 billion (approximately ¥18.7 billion) in Q2 2024 to $3 billion (approximately ¥21.5 billion) in Q2 2025 [9]. Future Outlook - Musk announced that the Full Self-Driving (FSD) feature is close to receiving regulatory approval in the Netherlands, which could significantly boost sales in Europe [15][17]. - The Robotaxi service launched in Austin is expected to expand rapidly, with a goal to serve half of the U.S. population by the end of the year, pending regulatory approvals [21][23]. - Tesla plans to introduce a new version of its humanoid robot, Optimus, with mass production expected to begin next year [26]. Competitive Landscape - Tesla's stock price fell over 4% to $317 (approximately ¥2,270) following the earnings report, reflecting market concerns about its ability to regain sales momentum amid fierce competition in the electric vehicle market [5][14].
特斯拉交出十年最差季报，营收利润销量全下滑，平价新车下半年量产
3 6 Ke·2025-07-24 04:42