曾“1周1家新店”疯狂扩张，24年老品牌靓家居突然暴雷，债权登记联络人：我已被辞退，工资还没给我

Core Viewpoint - The sudden bankruptcy of the home decoration brand Liang Jia Ju, along with the tragic death of its founder, has severely impacted customers, suppliers, and the industry, leading to significant financial losses for many involved [1][2][3]. Company Situation - Liang Jia Ju announced its cessation of operations on July 18, 2025, citing long-term losses and insolvency due to the real estate industry's downturn [1][2]. - The company had previously boasted rapid expansion, opening nearly 100 stores by 2021, but has now faced a swift collapse [1][6]. - Employees and customers reported unpaid wages and unfulfilled contracts, with some customers having paid significant amounts for incomplete renovations [2][3]. Impact on Stakeholders - Many customers are left with unfinished homes, with reported losses exceeding 300 million yuan among over 100 homeowners in a single city [3]. - Suppliers are also facing severe financial repercussions, with reports of over 1 million yuan in unpaid invoices [3][5]. - The bankruptcy has raised concerns about the future of after-sales service for completed projects, as customers are unsure if support will continue [3]. Industry Context - The collapse of Liang Jia Ju is part of a broader trend in the home decoration industry, where several companies have faced similar fates due to aggressive expansion and poor financial management [6][7]. - The industry is experiencing a contraction in demand and increased competition, exacerbated by insufficient regulatory oversight [7]. - Other companies, such as Zhu Fan Er, have also encountered financial crises, indicating systemic issues within the home decoration sector [7].