从 “不被看好” 到 “主导制定”！海尔多筒洗衣机国际标准写入 IEC

Core Insights - Haier's washing machine proposal for multi-tub washing machines has been officially included in the IEC international standards, marking a significant achievement in the home appliance industry [1][2] - The journey from initial skepticism to leading the standard-setting process reflects Haier's innovative capabilities and commitment to addressing consumer needs [1][2] Group 1: Innovation and Development - In 2015, Haier identified consumer demand for separate washing of clothes and developed the world's first dual-tub washing machine after overcoming technical challenges over six years [1] - The proposal for a new standard faced initial resistance due to established washing habits in Europe and the U.S., which questioned the necessity of multi-tub machines [1] Group 2: Standardization Process - After persistent efforts, Haier's "Healthy Partition Washing" concept gained recognition, leading to the formal establishment of the international standard for multi-tub washing machines [2] - The standard outlines key performance indicators and testing methods for multi-tub washing machines, filling a significant gap in industry standards and facilitating the product's entry into international markets [2] Group 3: Market Implications - The adoption of this standard by various countries serves as a "passport" for multi-tub washing machines, indicating a shift from product output to rule output for Chinese companies [2] - The widespread application of this standard is expected to create broader market opportunities for multi-tub washing machines globally, enhancing consumer experiences with healthier, more efficient, and smarter washing solutions [2]