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沸腾火锅、香甜奶茶、劲道拉面……中国美食香飘海外 餐饮出海“加速跑”
Yang Shi Wang·2025-07-26 07:15

Core Insights - The article highlights the growing popularity of Chinese cuisine in Europe, particularly as China and the EU approach the 50th anniversary of their diplomatic relations in 2025 [1] - Chinese restaurants are increasingly adopting digital operations to enhance supply chain efficiency and maintain the authenticity of their offerings [6][19] Group 1: Popularity of Chinese Cuisine - Chinese dishes such as hot pot, fried rice, and Peking duck have become part of the daily dining experience for European consumers [3][10] - The number of overseas Chinese restaurant locations has reached nearly 700,000, with a market size approaching 3 trillion yuan as of September 2024 [19] Group 2: Modernization and Digitalization - New-generation Chinese restaurant operators are utilizing digital systems to track sales and optimize food preparation, ensuring freshness and reducing waste [13][16] - The focus has shifted from traditional operational models to a more standardized and modernized supply chain, incorporating local sourcing and international distribution [22]