Amazon(US:AMZN) Guo Ji Jin Rong Bao·2025-07-26 07:38Company Overview - 聚智科技发展有限公司 (Juzhi Technology) submitted its IPO application to the Hong Kong Stock Exchange on July 23, marking its second attempt after an initial submission on January 17, 2025 [1] - The company, founded in 2015 and headquartered in Huanggang, Hubei, specializes in baby monitoring devices under the "HelloBaby" brand [4] - Over 88.2% of the company's revenue comes from overseas, with a gross profit margin of 52.69% [1][7] Market Dynamics - The global baby monitor market has seen strong growth, driven by rising demand for baby safety products and advancements in smart technology [3] - The market is expected to grow from 14.5 million units in 2020 to 20.3 million units by 2024, with a compound annual growth rate (CAGR) of 8.8% [3] - North America remains a key market, with sales projected to increase from 6.8 million units in 2022 to 8.1 million units by 2024 [3] Sales Performance - 聚智科技's baby monitor sales reached 1.14 million units, making it the leading online exporter of baby monitors to the U.S., capturing 38.7% of the market share [1][6] - The company achieved annual sales of 400,000, 858,000, and 1,138,000 units from 2022 to 2024, with a total of 375,000 units sold in the first four months of 2025 [5] - The company’s revenue for the reporting period was approximately 190 million, 348 million, 462 million, and 150 million yuan, showing consistent growth [7] Financial Performance - Net profit for the reporting period was approximately 34.82 million, 63.37 million, 94.69 million, and 28.31 million yuan, indicating stable profitability [7] - The gross profit margin remained around 50%, with figures of 51.24%, 45.78%, 52.69%, and 52.77% during the reporting period [7] - Approximately 87.2% to 96.4% of the company's revenue came from third-party e-commerce platforms, with Amazon being the largest contributor [7] IPO Utilization - The funds raised from the IPO will be used to expand sales channels and geographic coverage, enhance brand awareness, develop new products, upgrade existing products, and procure new production equipment [8]