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五粮液“守护名酒价值·倡导公平竞争” 主题沙龙在蓉成功举办

Core Viewpoint - The event organized by Wuliangye focuses on intellectual property protection and fair competition in the Chinese liquor industry, responding to the new Anti-Unfair Competition Law and addressing challenges in the sector [1][3]. Group 1: Event Overview - The intellectual property protection seminar was held on July 25 at the Chengdu Taihe Tai Legal Service Center, gathering experts from the judiciary, academia, legal profession, and the liquor industry [1]. - The seminar aimed to discuss key issues related to intellectual property protection and fair competition in the context of the new Anti-Unfair Competition Law [1][3]. Group 2: Legislative Context - The revised Anti-Unfair Competition Law, effective in 2025, introduces a three-dimensional protection system comprising "mark protection + behavior regulation + ecological maintenance" [3]. - Companies are encouraged to enhance intellectual property management through identification rights, technical prevention, and compliance review, while also being aware of legal risks in new scenarios such as algorithm recommendations and cross-border competition [3]. Group 3: Industry Challenges - Experts discussed legal boundaries of "involution-style" low-price competition and paths for protecting against imitation packaging and decoration [3]. - The new law is expected to help companies more effectively combat infringement behaviors that exploit brand reputation, thereby maintaining a healthy industry development ecosystem [3]. Group 4: Future Initiatives - Wuliangye plans to continue strengthening intellectual property protection efforts and collaborate with various stakeholders to build a fair market environment [5]. - The company will hold a series of legal seminars in cities like Shanghai and Henan to demonstrate its commitment to leading the healthy development of the industry [6].