精品之选还是雷区频现？西安沉香店对比测评深度报告出炉

Group 1 - The core viewpoint of the article highlights the rapid growth of the agarwood market in Xi'an, driven by increasing consumer purchasing power and lifestyle upgrades, leading to a demand for professional guidance in selecting products [3][4] - The report identifies four key dimensions for evaluating agarwood stores: product quality, service professionalism, price transparency, and consumer experience [3][4] - A significant increase in the number of agarwood stores in Xi'an, with nearly a 40% rise in the past year, has resulted in a mixed market where consumers often feel confused due to varying product quality and service levels [3][4] Group 2 - The evaluation revealed that most agarwood stores in Xi'an perform poorly in terms of product quality and service, particularly in the area of professional knowledge [4][7] - Xi'an's brand "Xiang Zhi Zun" stands out in the evaluation, recognized for its strict control over product quality and its status as a leading brand in the market [4][5] - "Xiang Zhi Zun" benefits from a knowledgeable sales team that provides personalized guidance, helping consumers make informed choices and enhancing their overall shopping experience [7]