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老铺黄金上半年经调整净利预增近三倍,在单个商场平均收入近5亿元

Core Viewpoint - Lao Pu Gold is expected to see a nearly threefold increase in adjusted net profit for the first half of 2025, driven by significant sales growth and brand expansion [2][3]. Financial Performance - For the first half of 2025, Lao Pu Gold anticipates sales of approximately 138 billion to 143 billion yuan, representing a year-on-year increase of about 240% to 252% [2]. - Revenue is projected to be around 120 billion to 125 billion yuan, with a year-on-year growth of approximately 241% to 255% [2]. - Adjusted net profit is expected to be between 23 billion to 23.6 billion yuan, reflecting a year-on-year increase of about 282% to 292% [2]. Factors Contributing to Growth - The significant performance improvement is attributed to the continuous expansion of brand influence, leading to substantial growth in both online and offline store revenues [3]. - Product optimization and new product launches have also played a crucial role in driving revenue growth [3]. - The company highlights that while brand and product are key factors for the first half, channel expansion through new store openings and optimization will become more prominent in the second half of 2025 [3]. Market Position and Stock Performance - Lao Pu Gold's performance has exceeded expectations set by several international investment banks, with net profit estimates ranging from 21 billion to 22.59 billion yuan [5]. - The company, known for its high-end handcrafted gold products, has been likened to the "Hermès of the gold industry" due to its exclusive self-operated stores located in luxury shopping malls [5]. - Since its listing on the Hong Kong Stock Exchange on June 28, 2024, Lao Pu Gold's stock price has surged by over 216%, reaching 764.5 HKD per share as of July 25, 2025, a staggering increase of 1787% from its initial offering price of 40.50 HKD [5]. Expansion Strategy - Lao Pu Gold has successfully entered over 30 major commercial centers both domestically and internationally [5]. - The company completed its agreements with all major domestic commercial centers in April 2025 and opened a store in Shanghai's International Financial Center in June [5]. - The brand's first overseas store opened in Singapore's Marina Bay Sands shopping center, with 90% of customers being first-time visitors [5].