花开橄榄 珠乡四溢—— 浦北珠乡倾情上演“健康+非遗”月饼盛宴

Core Viewpoint - The "Flowering Olive: Zhu Township's Flourishing" event showcased the modern inheritance and industrial upgrade of intangible cultural heritage through the promotion of Zhu Township's olive mooncakes, enhancing the cultural value and market opportunities ahead of the Mid-Autumn Festival and National Day celebrations [1][3][6]. Group 1: Event Highlights - The event featured immersive experiences, including a live demonstration of traditional mooncake making, emphasizing the unique flavors and cultural significance of Zhu Township's olive mooncakes [3]. - The participation of government representatives, industry experts, and media guests highlighted the collaborative spirit and potential for business partnerships within the food industry [1][3]. Group 2: Company Developments - Zhu Township Olive Food Co., Ltd. has established three main product lines: olive mooncakes, selenium-rich olive vinegar, and olive sauce pickles, focusing on health-oriented products without artificial additives [6][8]. - The company aims to expand its market presence beyond Guangxi, targeting major cities like Beijing, Shanghai, and Guangzhou, and has secured a green channel for inspection-free sales in Hong Kong [6][8]. Group 3: Industry Strategy - The company emphasizes a "health, innovation, and sharing" development philosophy, leveraging the advantages of the health industry park to enhance collaboration with various enterprises and promote the olive industry towards high-end and international markets [8]. - The establishment of the Zhu Township Food Health Industry Park is positioned as a key driver for the local food industry, integrating various functions to support the modernization and scaling of food enterprises [8].