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伊例家携黑松露酱油新品入局,开辟煮熟的酱油新赛道!
Zhong Guo Shi Pin Wang·2025-07-28 07:40

Core Insights - The company Yilijia has launched two strategic new products: Black Truffle Soy Sauce and Black Truffle Cooking Soy Sauce, emphasizing health and purity with only five ingredients [1][13] - These products represent a significant innovation in the high-end condiment market, combining black truffle with traditional soy sauce to enhance flavor and meet consumer demand for premium, diverse seasoning options [1][13] Product Overview - Black Truffle Soy Sauce is designed for dining scenarios, featuring a smooth taste that highlights the essence of ingredients, making it suitable for dishes like steamed seafood and sushi [3][5] - Black Truffle Cooking Soy Sauce focuses on enhancing flavors during cooking, maintaining the aroma of black truffle even under high temperatures, ideal for braising and stewing [5][3] Brand Strength and Production - Yilijia has a 30-year history in the seasoning industry, emphasizing craftsmanship and quality, integrating traditional brewing methods with modern technology [7][9] - The company employs advanced Japanese fermentation techniques and maintains strict quality control throughout the production process, ensuring high-quality soy sauce [7][9] Market Positioning - The endorsement from CCTV highlights Yilijia's brand strength and commitment to quality, as the brand underwent rigorous evaluation to achieve this recognition [11] - The launch of these products aligns with the trend of consumer upgrading, filling a gap in the black truffle seasoning market and reinforcing Yilijia's position in the high-end condiment sector [13][11]