新车看点丨“半价Model 3”，零跑B01醉翁之意不在酒

Core Viewpoint - Leapmotor's B01 is positioned as a "half-price Model 3," offering young consumers advanced performance and intelligence at a price range of approximately 89,800 to 119,800 yuan [1][3]. Product Launch and Market Positioning - The B01, launched on July 24, is a compact electric sedan with a full price range of 89,800 to 119,800 yuan, targeting the compact electric vehicle market [3]. - Leapmotor's strategy emphasizes a unique competitive edge in the market, focusing on cost reduction and market positioning, which has led to record monthly sales [3][4]. - The A-class sedan market, where B01 is positioned, saw nearly 1.83 million new car sales in the first half of the year, holding a market share of 16.8% [3]. Competitive Landscape - The A-class sedan market is dominated by models from BYD and other competitors, with significant competition from new entrants like Xpeng's MONA M03 [4][6]. - Leapmotor will face challenges in the A-class sedan market, competing against brands known for their cost reduction capabilities [6]. Technical Specifications - The B01 features dimensions of 4770mm in length, 1880mm in width, and 1490mm in height, with a wheelbase of 2735mm [7]. - The vehicle offers enhanced interior space due to its CTC 2.0 Plus battery integration and rear motor design, with rear legroom of 932mm and a trunk capacity of 460L [9]. - The B01 is equipped with a rear-wheel drive layout, a seven-in-one high-performance oil-cooled electric drive, delivering a maximum power of 160kW and a peak torque of 240N·m, achieving 0-100 km/h in 6.4 seconds [9]. Intelligent Features - The B01 incorporates Qualcomm's 8650 driving assistance chip and 8295 smart cabin chip, enabling 26 advanced driving assistance functions [11]. - The vehicle features a 14.6-inch 2.5K central control screen and the Leapmotor OS 4.0 Plus interactive system [11]. Battery and Range - The B01 offers three battery capacity options: 43.9kWh, 56.2kWh, and 67.1kWh, with corresponding CLTC ranges of 430km, 550km, and 650km [13]. - The vehicle's 27-in-1 super integrated thermal management system reduces space by approximately 30% and weight by 15%, achieving a low energy consumption of 11.4kWh per 100km [13].