Meta Platforms' Upcoming Earnings Report Shines Focus On Direxion's METU, METD ETFs

Core Viewpoint - Meta Platforms Inc. is expected to report earnings per share (EPS) of $5.86 on revenue of $44.58 billion for the second quarter, showing growth from the previous year's EPS of $5.16 and revenue of $39.07 billion [1] Group 1: Financial Performance Expectations - Wall Street analysts anticipate that Meta will meet or exceed earnings expectations, as the company has not missed bottom-line expectations since February 2023 [2] - The last time Meta failed to meet both earnings and sales consensus targets was in the second quarter of 2022 [2] Group 2: Strategic Focus and Investments - Meta is focusing heavily on artificial intelligence, with CEO Mark Zuckerberg announcing plans to invest hundreds of billions of dollars into computing resources, including the Prometheus AI supercomputing cluster expected to launch in 2026 [3] - A second, larger AI supercomputing cluster named Hyperion is also in development [3] Group 3: Advertising Business - Meta's advertising business is a significant revenue driver, generating approximately $166 billion in sector-related revenue over the last 12 months, and has managed to accelerate its ad revenue growth rate despite its size [4] Group 4: Challenges and Concerns - Concerns are rising regarding the viability of key business units, particularly due to the growing privacy ecosystem under Apple, which could impact Meta's consumer targeting capabilities [5] - Not all of Meta's new ventures have resonated with audiences, as seen with Threads, a text-based social media app that lost initial enthusiasm, raising questions about the company's ability to generate interest in new initiatives [6] Group 5: ETF Performance - The Direxion Daily META Bull 2X Shares (METU) has gained over 26% since the start of the year, although it only gained 1.62% in the week leading up to the earnings report [10] - Conversely, the Direxion Daily META Bear 1X Shares (METD) has lost more than 23% since January, but has seen a recent uptick in enthusiasm [12]