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苹果(AAPL.US)在华首次关闭零售店 未来一年拟开设更多新店
AppleApple(US:AAPL) 智通财经网·2025-07-29 07:20

Core Viewpoint - Apple is closing its first retail store in China, the Dalian Baijiancheng store, due to the exit of other retailers in the area, while continuing to expand in other regions [1] Group 1: Store Closures and Openings - Apple will close the Dalian Baijiancheng store on August 9, 2025, marking its first retail closure in China [1] - The company plans to open a new store in Shenzhen on August 16 and intends to open more stores in Beijing and Shanghai within the next year [1] - Other store closures include locations in Bristol, Michigan, and Hornsby, Australia, indicating a more cautious approach to lease renewals [2] Group 2: Financial Performance - In Q2 of FY2025, Apple reported revenue of $95.36 billion, a 5% year-over-year increase, and a net profit of $24.78 billion, also up 5% [2] - The Greater China region saw a revenue decline of 2%, with Q2 revenue at $16.00 billion [2] Group 3: Market Competition - Apple faces intense competition in the Chinese market, with Huawei leading in market share and a 12% year-over-year sales increase in Q2 [2] - iPhone sales in China grew by 8% year-over-year in Q2, attributed to discounts and trade-in promotions, marking the first growth since Q2 2023 [2][3]