苹果回应首次关停中国直营店：购物中心内多家零售商都已离开

Core Viewpoint - Apple is closing its first direct store in China located in Dalian due to the departure of multiple retailers from the shopping center, indicating a response to external commercial environment changes [2][3] Group 1: Store Closure Details - The Dalian store, which opened on October 24, 2015, is the first Apple Store in China to close, with the only other closure being a relocation in Beijing in July 2020 [2][3] - The closure is set for August 9, 2023, at 20:00, and is attributed to the broader trend of retailers leaving the Dalian Baijincheng shopping center [2][3] Group 2: Market Context - Despite the closure, Apple continues to expand in China, with a new store opening in Shenzhen on August 16, 2023, and a store in Hefei earlier this year, bringing the total to over 50 Apple Stores in China [3] - Market data shows a decline in Apple's sales and market share in China, with a 4.0% year-on-year drop in smartphone shipments in Q2 2023, and Apple holding a 13.9% market share, ranking fifth among manufacturers [3] - Apple's revenue from Greater China was reported at $16 billion for Q2 of the 2025 fiscal year, reflecting a 2% year-on-year decline [3]