商道创投网·会员动态｜堂上堂·完成数百万元Pre-A轮融资

Core Insights - The company "堂上堂" has recently completed a Pre-A round financing of several million yuan, led by local state-owned enterprise Hefei Jian Investment and existing shareholder Tomato Capital [2] - Founded in 2019 in Hefei, "堂上堂" focuses on freshly steamed buns with a core concept of "freshly made and sold within 2 hours," featuring a 1:1 ratio of dough to filling and a simplified SKU of 9 varieties [3] - The brand has opened over 20 stores in Anhui within five years, with breakfast accounting for 50% of revenue and high demand for dinner service [3] Financing Purpose - The funds from this round will be allocated to three main areas: upgrading the Hefei smart supply chain for direct sourcing, fresh delivery, and digital traceability; building a composite talent team for operational and digital capabilities; and accelerating the expansion of the "small dining" model through standardized output and regional development [4] Investment Rationale - The project leader from Hefei Jian Investment noted that "堂上堂" is redoing traditional snacks with industrial standards, maintaining authenticity while ensuring replicability; the high dinner sales ratio indicates the potential for all-day dining [4] - The small dining model is characterized by low investment and quick returns, aligning with the state fund's investment themes of "livelihood + efficiency" [4] - Tomato Capital's continued investment reflects confidence in the team's execution capabilities [4] Market Context - Recent government initiatives support the transformation and upgrading of traditional commerce, emphasizing the branding and digital development of "small store economies" [4] - "堂上堂" leverages a focused product strategy and self-built supply chain, providing a robust consumer infrastructure for investment institutions while adhering to the "state capital for livelihood, private capital for efficiency" logic [4]