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老铺黄金(06181.HK):品牌势能驱动线上线下高速增长 海内外高端渠道持续扩张
Ge Long Hui·2025-07-29 19:35

Group 1 - The company forecasts a strong performance for H1 2025, with sales expected to reach 13.8-14.3 billion yuan, representing a year-on-year growth of 240%-252% [1] - Revenue is projected to be 12-12.5 billion yuan, showing a year-on-year increase of 241%-255%, while net profit is anticipated to be 2.23-2.28 billion yuan, reflecting a growth of 279%-288% [1] - Adjusted net profit, excluding stock-based compensation, is expected to be 2.3-2.36 billion yuan, with a year-on-year growth of 282%-292% [1] Group 2 - The company is expanding its brand influence with rapid growth in both online and offline channels, having opened 41 stores by July 27, including high-end locations in major cities and overseas [2] - The sales growth in core business districts is strong, with online revenue significantly increasing, as evidenced by the Tmall 618 sales ranking [2] - The company plans to implement price increases in the second half of the year to support profit margins amid gold price fluctuations [2] Group 3 - The opening of the Singapore store on June 21 has shown strong performance, with expectations for high sales per square meter, potentially surpassing other locations [3] - The company is transitioning from a domestic to a global brand, with plans for steady overseas market expansion [3] - New product iterations and brand building efforts are aimed at enhancing customer penetration and loyalty, particularly among high-net-worth individuals [3] Group 4 - The company maintains a "buy" rating, focusing on building a high cultural value and strong international competitiveness in the high-end gold jewelry market [4] - The company has adjusted its profit forecasts for 2025-2027, expecting adjusted net profits of 4.82 billion, 6.52 billion, and 7.73 billion yuan respectively [4] - The company is expected to benefit from the growth opportunities of Chinese high-end consumer brands entering international markets [4]