重塑行业价值 “高端普洱黄金标准”在穗发布

Group 1 - The core viewpoint of the news is that Da Yi Group has launched a "High-end Pu-erh Golden Standard" to reshape the value of the Pu-erh tea industry and build a new ecological system for the industry [2] - The "High-end Pu-erh Golden Standard" includes four components: Craft Code, Year Contract, Ecological Choice, and Heritage Scale, which aim to ensure quality, traceability, sustainability, and cultural resonance [2] - Da Yi Group plans to establish a "Pu-erh Tea Year Value Research Institute" in collaboration with authoritative institutions to enhance scientific foundations and industry credibility [2] Group 2 - The Pu-erh tea industry is experiencing unprecedented development opportunities due to consumption upgrades and global tea culture exchanges, but it also faces challenges such as quality standardization and market regulation [3] - The industry needs to focus on "healthy ecology" and unite to protect its foundational values [3] - Current developments in the Pu-erh tea industry require brand upgrades, integration of the supply chain, and standardized management to ensure quality stability and enhance cultural value [5]