

Group 1 - Kuaishou E-commerce launched the second phase of the "Caiyun E-commerce Consumption Voucher" shopping area on July 29 to help high-quality Yunnan merchants expand sales channels and achieve growth [1] - The current consumption voucher theme is "Yun Mushroom," featuring products like beef liver mushrooms and chicken pine mushrooms, allowing users to enjoy Yunnan's unique flavors [3] - The first phase of the consumption voucher activity achieved over 500 million total exposure PV, leading to a significant increase in new Yunnan merchants on the Kuaishou platform [3] Group 2 - Kuaishou E-commerce aims to assist more Yunnan merchants in achieving both GMV and fan growth through activities like the "Caiyun E-commerce Consumption Voucher," contributing to rural revitalization [4] - Merchants such as @Xiaoyu's Fresh Fruits and @Four Cats Coffee have successfully transitioned to Kuaishou E-commerce, significantly increasing their reach and sales of Yunnan specialty products [3][4]