蒙牛专业乳品亮相2026世界潮饮大赛 “饮”领行业创新风潮

Core Insights - The 2026 World Trend Beverage Competition in Indonesia successfully concluded, with Mengniu Professional Dairy as the designated dairy product sponsor, marking its first collaboration with an international event [1][3] - This event provided a platform for top beverage competitors to showcase their skills and foster industry communication and product innovation amidst the trend of beverage globalization [3][6] Company Overview - Mengniu Professional Dairy is a brand developed by Mengniu Group targeting professional dining clients, focusing on high-quality dairy products and customized solutions [5] - The brand emphasizes its commitment to quality, with products like pure milk and cream, leveraging its extensive supply chain and R&D capabilities to meet market demands [5][6] Product Highlights - Mengniu's star product, the Mengniu Catering Pure Milk, was the only designated dairy product at the competition, known for its stringent quality control and versatility in various culinary applications [7] - The product contains 3.2g of protein and 4.0g of fat per 100ml, designed specifically for diverse dining needs such as coffee and baking [7] Competitive Achievement - The competition featured skilled mixologists, with Muhammad Ipal Alpikri winning the championship with a non-alcoholic cocktail inspired by traditional Sundanese cuisine, showcasing the unique flavor profile achieved with Mengniu products [9] Strategic Direction - Mengniu Professional Dairy aims to leverage this international collaboration to enhance product innovation, global supply chain management, and partnerships with international dining enterprises [13] - The company is committed to promoting the integration and development of Chinese dairy products within the global supply chain, ensuring consumers have access to high-quality dairy [13]