第一批“好房子”来袭，陶瓷企业率先开启“品质革命”

Group 1: Core Insights - The "Good House" initiative aims to enhance housing quality in China, shifting focus from quantity to quality, with standards including safety, comfort, sustainability, and intelligence [1][8] - The construction industry is transitioning from mass production to meticulous craftsmanship, creating new opportunities and challenges for companies in the real estate supply chain [1][8] Group 2: Company Innovations - New Pearl Group has consistently driven industry upgrades through innovation, investing in R&D and collaborating with universities, resulting in over 100 patents [2][4] - The company has launched high-end products like large ceramic slabs, which are recognized as industry leaders in production volume [2][4] Group 3: Product Development - New Pearl's products, such as the stone crystal wall and floor tiles, are designed to meet modern safety and comfort standards, featuring eco-friendly and durable materials [5][8] - The introduction of AI-driven designs and traditional cultural elements in products reflects the company's commitment to innovation and aesthetic appeal [6][7] Group 4: Environmental Focus - New Pearl is actively pursuing green and low-carbon building materials, adhering to strict environmental standards throughout the production process [8][14] - The company has initiated a green low-carbon action plan, focusing on sustainable materials and clean production technologies [8][14] Group 5: Market Trends - The ceramic tile market in China is expected to undergo structural changes, with over 60% penetration of green manufacturing technologies by 2030 [11][14] - Consumer demand for diverse, high-performance, and eco-friendly ceramic products is increasing, influencing market dynamics [14][15]